Overview
This CSR video was an initiative of Aristopharma Ltd. to eliminate superstitions about Asthma. The video features a loving child Rohan, who is upset over his father leaving the house without playing with him. That is when he founds out from his mother about the tragic story of his grandmother's death caused because of not treating Asthma due to social superstitions. His father on every world asthma day attends the rally to aware people of Asthma and its treatment. Rohan immedietly forgets his grief and joins the rally with his parents.
Team
Agency: The PH Factor
Chief Executive Officer: Omar Hasib
Group Creative Manager: Shehab Masum
Copywriter: Shehab Masum, Omar Hasib
Manager, Art: Tania Tanjuman
Illustration: Salauddin Ahmed
Animation: Shishir Ahmed"
